Releasing Films Across Platforms: The New Distributors - Scilla Andreen

As audiences discover and engage with films across a rapidly expanding array of platforms and devices, release strategies for independent film are evolving.  Looking at a variety of innovative case studies including Rage and April Showers, speakers will demonstrate a variety of models and lessons learned from making films available across multiple platforms, ‘sites and devices to simultaneous release strategies, special events and digital word-of-mouth campaigns.